Wednesday, February 12, 2014

Social Media Plays Influential Role in Hospitality Industry

In the 21st century, just about everything has been affected by the rise of the internet and social media. The hospitality industry, which has always been the most people-oriented, is certainly no exception. As Forbes reports, clients are increasingly relying on social media to find their preferred hospitality destination, and hospitality businesses in turn are tapping into this trend to win over clients. 

Citing recent market research, the articles makes the following breakdown:
Approximately one-fifth of leisure travelers worldwide turn to social media platforms for inspiration within different categories of their travel planning including: 
  • Hotels (23%)
  • Vacation activities (22%)
  • Attractions (21%)
  • Restaurants (17%)
As for which social media platform specifically is most used by travelers, Facebook came in first as per the same research.

It should be noted that word goes around fast on social media; one bad review – even if it’s limited to the unhappy client’s personal network – can quickly become viral. Hospitality businesses everywhere are being kept on their toes in light of this fact, and must keep up-to-speed with the latest trends and preferences in an increasingly competitive industry.

This is where Jaguar Hospitality comes in. If you want you hotel, restaurant, or other hospitality facility to have an edge in this demanding 21st century market, than our top-notch Hospitality Renovations are just the thing. Through the use of cutting-edge technology and cost-effective strategies, we can procure the furnishings, contract work, and other resources you need to update and beautify your business.

In fact, we’ll work directly with you to ensure that your exact vision is made a reality. With web-based tools and attentive staff at your disposal, you will have regular and easy access to your project every step of the way. As one of the leading Hospitality Renovations Companies in North America, we guarantee that you will get only the finest and most effective solutions at the best price possible.

To see your hospitality business thrive on social media and abroad, call us at call us at (214) 295-3574.

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